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>>PRIVACY policy
GRAPEFLIX, INC.
PRIVACY POLICY
Last updated: January 23, 2008

1. Introduction:

Welcome to [www.grapeflix.com] (the "Site"). Grapeflix, Inc. ("Grapeflix," "we," "us," "our") is committed to protecting your privacy. Your trust and confidence are our highest priority. Please read further about how we treat any personally identifiable information collected from you.

Please note that by visiting or using the Site you are accepting the practices described in this Privacy Policy (the "Policy") and expressly consent to our collection, storage, use and disclosure of your personal information as described in this Policy. If you do not agree to these terms, please do not use this Site. This Policy is effective upon acceptance (as described above) for new users and is otherwise effective on May 1, 2006. Your use of the Site and any dispute related to use of information provided to us is subject to the then-current versions of this Policy, the Terms of Use, and your Membership Agreement (if you have subscribed to the Grapeflix service).

2. Revisions to this Policy:

We may revise this Policy at any time, at our sole discretion, by posting an amended Policy on the Site. Any changes that we make to this Policy will be effective immediately upon posting. Please check this page periodically for changes to the Policy; you will be able to determine if this Policy has been changed since your previous visit by viewing the "Last Updated" information that appears at the top of this Policy. If we intend to use any of your personally identifiable information in a manner different than what we stated in this Policy (as it may be amended from time to time) or otherwise at the time of data collection, we will notify you via email and give you the opportunity to opt-out.

3. Information We Collect from You:

We will not collect any information other than as explained in this Policy. The information we learn from you allows us to offer the services offered on or through the Site (such services and the Site shall collectively be referred to as the "Service") to you and helps us personalize and continually improve your experience using the Service. Here are the types of information we gather:

. Information You Give Us:
Personally identifiable information may be collected while registering to the Site, submitting content to us, or otherwise using the Service. When you register, you are asked to give us your contact information (such as your name, email address, zip code, country, and phone number), as well as to choose a password. Optional information we may request during registration (and that you may also volunteer to submit later) includes your occupation, company name, title or position, hobbies, and interests, information about your relationship to the film industry, and other information as we may decide to request from time to time. During registration or thereafter, when you choose to use a service incurring a fee, we will ask you for your billing information (such as your billing address and credit card number). In addition, to ensure proper payment to you of any amounts in your account which are available for withdrawal (pursuant to the Membership Agreement), You are responsible for providing and maintaining accurate contact and payment information associated with your account. For U.S. taxpayers, this information includes, without limitation, a valid U.S. tax identification number and a fully-completed Form W-9. For non-U.S. taxpayers, this information includes, without limitation, a fully-completed Form W-8.

You can always choose not to provide personally identifiable information, even though it might be needed to give you the advantages of some of our Service features. Registration is optional. If you choose not to register, certain sections of our Service may be inaccessible but you will be able to search and browse the Site. You acknowledge that whenever you provide information to us (whether required information or optional) you do so at your own free will.

You may update your contact and other personal information through the "My Account" feature on the Site. Registration and login is required to access these account settings.

. "Automatic Information" During your visit to the Site and use of the Service (including, without limitation, searching the Site, viewing or posting content, sending invitations, or taking surveys) our server may automatically collect information such as your Internet Protocol (IP) addresses, browser type, pages visited, access times, duration of visit, referring URL, platform, timestamp and exit page information. No personally identifiable information, such as email addresses, is automatically collected.

4. How We Use and Disclose Information:

We do not share, disclose, sell, or use your personally identifiable information, without your consent, except as explained here:

. Providing Services
We use the information that you provide for such purposes as responding to your requests, customizing future browsing for you, improving our Service, and communicating with you. We may combine your information with information we collect from other companies (such as demographic data) to improve and personalize our services.

We may use the information collected to send you, from time to time, emails and additional promotional materials, to inform you of new features, services, and products available on this Site or offered by our affiliates (if you have agreed to receive such offers from our affiliates), and to direct to you (either individually or as part of a group of users) messages, invitations, and surveys from other users of the Service. Unless you set your email settings in the Preferences section of your My Account to receive such email messages in your personal email address, all such email messages will be sent to your personal Grapeflix mailbox (which will be made available to you as part of your account). You will be able to adjust your email settings and preferences on your "My Account" page at any time. Notwithstanding the foregoing, Grapeflix reserves the right to send messages and notices to your personal email address (which you provided during registration) for administrative purposes.

Grapeflix has entered and will enter into agreements with selected content providers to service their digital delivery needs beyond the standard services presented in the Membership Agreement (referred to as Selected Content Providers hereafter). Typically Grapeflix provides customized features such as pages and media players to Selected Content Providers who integrate those to their exiting website to provide a near-seamless digital delivery experience to their visitors/customers. For those accounts, Grapeflix is primarily used as a delivery service contractor and a payment processor. Grapeflix may be requested to share customers' contact information such as mailing and email addresses with the Selected Content Providers owning the material streamed, rented, or purchased by those customers. Under this agreement, you authorize Grapeflix to share your contact information with and to receive information from the Selected Content Providers which material you stream, rent or purchase from Grapeflix.

When you submit a review or other content to the Service, your Grapeflix Name or your full name may be presented to other users of the Service who view such review or content. However, when you complete a survey obtained from another registered user or when we otherwise disclose information about you to other users, you will only be identified by the initials of your first and last name.

. Agents
We sometimes employ other companies or individuals to perform functions on our behalf. Examples include fulfilling sending e-mail, shipping products, analyzing data, and providing marketing assistance. They have access to only the information about you needed to perform their functions for us and for you, but may not use it for any other purposes.

. Use of "Automatic Information"
We use IP addresses and other automatic data collected only to track aggregate information regarding Site traffic and for other management purposes. We do not collect any personal information via a user's IP address. One of the uses for which this data is gathered is for statistical purposes so that we may analyze trends and performance over time. Grapeflix uses third-party service providers to help us gather and analyze this information. These service providers are contractually restricted from using your information in any manner other than to help us to provide you better results when you use our Service.

. Business Transfers
In the event that Grapeflix is acquired or its services or business units are sold, user information may be included in the transaction.

. Protection of Grapeflix and Others
We will release your account and other personal information when we believe release is appropriate to: (i) comply with the law, legal processes, or governmental requests; (ii) enforce or apply your agreements with Grapeflix; or (iii) protect the rights, property, or safety of Grapeflix, the Site, users of the Site, or others. This includes exchanging information with other companies and organizations for fraud protection.

. Other Disclosures
Other than as set out above, you will always receive notice when information about you might go to third parties, and you will have an opportunity to choose not to share the information.

5. Changing or Deleting Your Personal Information

You may view, update, or remove from our database, your contact and other personal information you have given us by contacting us by regular or electronic mail at the addresses provided at the end of this Policy.

6. Cookies and Tracking Pixels:

Cookies are small pieces of data (alphanumeric identifiers) that a Web site transfers to an individual's computer's hard drive through the individual's Web browser for record-keeping purposes. Like most other major Web sites, we use cookies to enable our systems to recognize you, as a returning user, in order to provide you with personalized features and services and an easier and enhanced Web-surfing experience. No personally identifiable information is stored on these cookies.

Tracking pixels (also known as web beacons, action tags, or transparent GIF files) collect and store information about your visits to Web sites, such as page visits, the duration of the visit and the specific advertisements or link(s) that you clicked on your visit. The tracking pixels are provided to us by our third party ad service providers. The information collected by such tracking pixels is used in aggregate only for reporting purposes and is not used in connection with your personally identifiable information.

. How to Enable/Disable Cookies and Tracking Pixels

Most browsers are initially set up to accept cookies. The "help" portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Similarly, you may refer to the "help" portion on the toolbar for detailed instructions on enabling and disabling tracking pixels.

We recommend you enable acceptance of cookies when using our Site so we can provide a personalized experience for you as you use the Service. However, you are always free to decline our cookies if your browser permits, although doing so may interfere with your use of the Site (for example, you may be limited in certain non-secure areas of our Site).

7. Third-Party Advertisers:

Our Service may include third-party advertising, and some of our advertisers may use third-party companies to serve their advertisements. Often, these third-party advertising companies employ cookies and other technologies to measure the effectiveness of their ads and to show you ads that are more relevant and interesting to you. We do not provide any of your information to them, and we do not have access to or control cookies that may be placed by them. Information is available about the third party advertisers, including information about how to opt-out of their information collection, on the National Advertising Initiative's Web site (http://www.networkadvertising.org).

8. Links:

Our Site may also include hyperlinks to other sites whose privacy practices may be different than ours. Once you click over to a third-party site, we encourage you to check the other site's privacy notices as we have no control over the content of such privacy notices, and over information that is submitted to, or collected by, these third party sites. Grapeflix makes no representation with regard to the policies or business practices of any sites to which you click over through a link from this Site, and is not responsible for any material contained on, or any transactions that occur between you and, any such site.

9. Security of Your Information:

We seek to adopt commercially reasonable security measures consistent with industry practice to assist in protecting against the loss, misuse, and alteration of personally identifiable information which is under our control. When you use our Service, we work to protect the security of your information during transmission, including, when we determine it is essential (in our own discretion), by using encrypted channels and secure servers. However, as you probably know, no security system, or system of transmitting data over the Internet, can be guaranteed to be 100% secure. Therefore, although we work very hard to protect your privacy, we do not promise, and you should not expect, that any information provided to us or to any third party through or in connection with the Site will always remain private. It is important for you to protect against unauthorized access to your password and to your computer. Be sure to sign-off when using a shared computer. You provide all information entirely at your own risk.

10. International Users - Applicable Law:

Grapeflix collects, processes, stores, discloses and disposes of personal information that you submit to the Service in accordance with applicable United States law. Please note that the personal information you submit to the Service will be transferred to the United States to be processed by Grapeflix in order to provide the Service to you or for such other purposes as set forth in this Policy. If you are not a resident of the United States, you acknowledge and agree that we may collect and use your personal information, as discussed in this privacy policy, outside your resident jurisdiction. In addition, we may store such personal information in the United States, outside your resident jurisdiction. In particular, you are advised that the means and level of privacy protection in the United States vary by contexts and industries and therefore relies on a mix of legislation, governmental regulation and self-regulation. Please be aware that United States law may offer different levels of protection for personal information than may be available in your country.

11. Notice for California Users

Under California Civil Code Section 1789.3, California Site users are entitled to the following specific consumer rights notice:

The Complaint Assistance Unit of the Division of Consumer Services of the California Department of Consumer Affairs may be contacted in writing at 400 R Street, Suite 1080, Sacramento, California 95814, or by telephone at (916) 445-1254 or (800) 952-5210.

12. Contact Us:

If you have questions or concerns regarding the Terms of Use, please contact us by email at legal@grapeflix.com or by mail at:

Grapeflix, Inc.
1098 Foster City Blvd.
Suite 106
Mail Code 400
Foster City, CA 94404

 

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